Missions
Mission Index
Browse active intelligence missions across all pillars.
T-001
Housing Market Signal Intelligence & Income Correlation Analysis
Housing markets are deeply influenced by economic conditions, demographic behavior, and purchasing power. Understanding the relationship between income and property value is critical for: market forecasting, investment...
P-004
Marketing Funnel Intelligence & Seller Conversion Optimization
Olist generates thousands of Marketing Qualified Leads (MQLs) through multiple acquisition channels, but the organization lacks visibility into: where leads are being lost, which channels produce high-quality sellers, a...
P-003
CLV Customer Segmentation System All-U-Need Mart
All-U-Need Mart operates across three retail branches but lacks a structured understanding of which customers generate the highest long-term business value. Without customer intelligence segmentation, marketing campaign...
P-002
Digital User Behavior & Marketing Channel Optimization
Project Summary This project involved a comprehensive analysis of user event data to derive actionable insights into customer behavior and marketing channel effectiveness. By leveraging SQL for data cleaning and enrichm...
P-001
Customer Segmentation & Marketing Channel Analysis
By performing in-depth customer segmentation and marketing channel analysis, I identified Facebook as the most effective marketing channel and uncovered significant customer behavior patterns through RFM analysis, provi...